A New Year, New Look: Undergraduate Admissions Welcomes Visitors with a Fresh Look and Feel

If you’ve visited the Undergraduate Admissions and Orientation (UGAO) office recently, you’ve likely noticed a fresh new look—and a more welcoming atmosphere to match. On August 11th, UGAO hosted an open house to unveil recent renovations aimed at transforming how visitors experience the space, right from the moment they approach the entrance.

This redesign is more than just aesthetic. It’s about creating a seamless, engaging journey that reflects UMBC’s core values—innovation and inclusion.

The visitor experience now starts before guests even step inside. A refreshed logo wrap on the entrance doors immediately sets a welcoming tone, offering visual cohesion and a clear expression of UMBC’s identity. Updated lettering and branding further reinforce that message of clarity and pride.

Inside, a reimagined lobby transforms check-in into a smoother, more guest-friendly process. A new reception desk, upgraded seating, self-service counter, and interactive display monitors create a comfortable, efficient, and modern space for guests to begin their campus journey. Rotating digital content makes it easier than ever to explore and engage.

Hallway as a Destination

The journey continues down the hallway to the Retriever Room, now designed to serve as more than a passageway—it’s part of the experience. As guests are guided forward, newly added self-service brochure walloffering flyers for a variety of UMBC services and opportunities and a coffee station invite them to pause and engage with the UMBC story.

A selfie station with backdrop and props adds an element of fun and shareability to the visit, helping prospective students and families create moments that last beyond the tour.

Retriever Room: Ready for the Future

The Retriever Room has been upgraded to support a wider range of programming and improved accessibility. New stackable, wipeable chairs increase seating capacity, while an upgraded monitor system—including an 85-inch 4K television—makes the room more adaptable for various uses. The presenter podium has also been modernized with a full range of inputs and a built-in touchscreen for easier control. Additionally, the enhanced sound system ensures clear audio throughout the space. With these updates, the room is now more comfortable, versatile, and capable of supporting current technology needs—ready to meet the evolving needs of students and families.

Collaboration in Action

This renovation was made possible through the collective efforts of many partners. We extend our sincere thanks to:

• University Communications and Marketing (UCM) – for design guidance and coordination
• Facilities Management – for project execution, oversight, and improvements to physical infrastructure
• A/V Services – for enabling a more tech-forward, flexible space
• The Sign Shop – for ensuring critical wayfinding during renovations so the guest experience could remain seamless despite the interruptions; and creating festive touches like the life-sized True Grit and photo booth signs

Special thanks to the following individuals: 

• Rob Connelly, Facilities Management
• Bob Brownlee, Paint Shop
• Stacy Brian, Facilities Management Design & Construction Services
• Mike Pound, Environmental Safety and Health
• Gary Underwood, Facilities Management
• Jim Lord, University Communications and Marketing
• Joe Bonner (and his team) in the Sign Shop
• Joe Washington and the Student Workforce Team
• Meaghan Walker, OFAS
• Danielle Brown, A/V in the Division of Information Technology

Looking Ahead: A Shared Vision, Realized

For the committee leading this project, seeing the renovation come to life has been both rewarding and energizing. The completed updates reflect what’s possible when care, creativity, and collaboration come together in service of a shared goal: creating a welcoming, inclusive, and innovative experience for every visitor.

As the first face of UMBC for many students and families, the Admissions space holds particular significance. Committee members expressed pride in helping shape a space that not only functions more effectively, but better reflects UMBC’s values. Meeting and working with campus partners throughout the process—across design, technology, and facilities—was a highlight of the project. From concept to completion, the experience offered continuous learning and the opportunity to create something meaningful together.

"It was nice to see that everyone [on the committee] cares and is invested in visitors and making the experience the best it can be." — Jen Riehl, Senior Assistant Director, Campus Visits and Events

The project stands as an example of what is possible when we prioritize connection, community, and thoughtful design. We look forward to continuing to build on this foundation as we welcome future generations of Retrievers to campus.

Committee members included: Kim Meyers, Gina Ralston, Jen Riehl, Chris Schene, Kevin Mitchell, and Ashley Myers.